Organic Social.

Organic social refers to social media activity that is not paid for, such as posts and interactions on a business's social media profiles. Organic social can be an effective way for financial services businesses to build relationships with followers, increase brand awareness, and drive website traffic.

We integrate social media with other marketing channels by aligning the messaging and content across all channels and using social media to drive traffic to other marketing efforts, such as email campaigns and content marketing efforts. We also use tools such as retargeting to show ads to users who have already interacted with the business's content on social media.

We use social media listening and analytics tools to track the performance of a financial services business's social media presence by monitoring metrics such as website traffic, social media engagement, and conversions. We also use tools such as social media analytics platforms and Google Analytics to track the performance of specific pieces of content and identify areas for improvement. These tools can help financial services businesses understand their target audience and the effectiveness of their social media efforts.

We create a social media strategy for financial services businesses by conducting research to understand the target audience, the business's goals and objectives, and the competitive landscape. We then identify the best social media platforms and tactics for the business and develop a plan for creating and curating content, engaging with followers, and building and maintaining a social media presence.

We measure the success of a social media campaign by tracking metrics such as website traffic, social media engagement (such as likes, comments, and shares), and conversions (such as leads or sales). We also use tools such as Google Analytics and social media analytics platforms to track the performance of specific pieces of content and identify areas for improvement.

We handle negative comments or reviews on social media by responding in a timely and professional manner. This can include acknowledging the issue, apologising if appropriate, and offering to resolve or provide more information. We also work with clients to develop and execute crisis communication plans to minimise reputational damage and protect the interests of the business.

We research and identify the best social media platforms and strategies for a financial services business by conducting market research to understand the target audience, the business's goals and objectives, and the competitive landscape. We also use tools such as social media analytics platforms to track the performance of different platforms and tactics and identify which ones are most effective for the business.

We create and curate content that resonates with the target audience on social media by conducting research to understand the preferences and interests of the audience and then creating and distributing relevant, valuable, and engaging content. We also use tools such as social media analytics platforms to track the performance of different types of content and identify what resonates most with the audience.

We engage with and respond to followers on social media by actively listening to and responding to comments, questions, and concerns in a timely and professional manner. We also use social media as an opportunity to build relationships with followers and create a sense of community.

We build and maintain a social media presence for a financial services business by consistently creating and distributing relevant, valuable, and engaging content and actively listening to and responding to followers. We also use social media advertising and other tactics to reach a wider audience and achieve specific business goals.